British Sugar Group, part of Associated British Foods plc, announced the opening of its office in Dublin to service its growing customer base in the Republic and Northern Ireland. The office opened on Wednesday 27 September 2006. Following this, on Tuesday 24 October, a launch event will take place at the Four Seasons Hotel where customers will have the opportunity to talk to the British Sugar team.
Commenting on the announcement, John Potts, Head of European Sales at British Sugar said; “The opening of this office demonstrates our commitment to the Irish market and our customers. It will ensure we can provide the level of support required by the food industry across the island of Ireland. It also emphasises the importance of Ireland as a strategic market in British Sugar’s growing international business.”
This expansion in Ireland will allow British Sugar, the market leader in the UK, to extend its supply chain infrastructure and enhance its offering of high quality products and professional services. A full range of products including granulated, bulk, bagged, milled, screened, liquids, inverts, syrups will be available to customers, in addition to the unique range of British Sugar speciality products.
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For further information contact;
Evelyn Vaughan
Fleishman-Hillard
01 6188425/086 2937510
Notes to the Editor
Associated British Foods plc is a diversified, international food, ingredients and retail group with sales of £5.6 billion and over 42,000 employees in 41 countries. The group is one of Europe's largest food companies and has significant businesses in Australia, China and the US. It is the largest purchaser of agricultural products, including grain and sugar beet, and is the leading supplier of animal feeds in the UK.
British Sugar plc is a business of Associated British Foods plc. It is the UK's leading supplier of sugar products to the food manufacturing and consumer markets. It is recognised as the most efficient sugar producer in Europe and has considerable expertise in asset utilisation, energy efficiency and process technology. British Sugar is the second largest sugar producer in the world with operations in Africa, Poland and China producing around 4 million tonnes.