our vision
By exceeding the demanding and diverse needs of our customers, we will be the leading supplier of agriculturally based products in Europe, recognised for our passion, performance and people. Together we will deliver extraordinary results.

A message from our Managing Director


"At British Sugar, our entire operation revolves around one objective: exceeding the demanding and diverse needs of all our customers.

This focused approach influences the way we develop, manufacture and distribute the extensive range of products sought by our customers.

We are committed to making our customers' products successful. And British Sugar, through its many products and services, is an essential part of that success.

    * committed to the success of our customers
    * industry leading quality standards
    * innovation and continuous improvement
    * excellence in service"

Gino De Jaegher
Managing Director, British Sugar UK & Ireland


Gino De Jaegher Managing Director, British Sugar UK & Ireland